Bruun, his survivors include his wife of 33 years, Jacqueline; his sons David and Tom; another daughter, Becky Trentlage; two stepdaughters, Susan Jennings and Patricia Kelley; a stepson, Jeffrey Davis; 19 grandchildren; and 10 great-grandchildren.
Bruun recalled in an interview on Thursday.
When the jingle was first heard on a Houston radio station in , listeners, thinking it was a pop tune, requested that it be played repeatedly, Judann Pollack , deputy editor of Advertising Age , said on Thursday. Bruun, his survivors include his wife of 33 years, Jacqueline; his sons David and Tom; another daughter, Becky Trentlage; two stepdaughters, Susan Jennings and Patricia Kelley; a stepson, Jeffrey Davis; 19 grandchildren; and 10 great-grandchildren. In , John F. So, yeah, you could say it worked. We all know the slogan — and the humorous commercials that often accompany it. Other, similar slogans were used i. Bruun said her father continued to collect residuals on the jingle decades after it was first broadcast. The slogan helped the best it could. Jingles are short, catchy songs that are used to advertise a product or service. His first effort was on behalf of a fictional product, Modern Plastic Brooms. His first wife, Vivian Atherley, died before him, as did another son, Terry, and a brother, William.Some have been iconic; others have been legendarily awful. In a political setting they are used to promote a particular candidate or political issue.
And for good reason. When the jingle was first heard on a Houston radio station inlisteners, thinking it was a pop tune, requested that it be played repeatedly, Judann Pollackdeputy editor of Advertising Agesaid on Thursday.
His daughter Linda Bruun said the cause was congestive heart failure. Trentlage delivered the recording to the Oscar Mayer headquarters in Wisconsin, but it was a year before the jingle was selected as the winning entry, Ms.